He noted that “A80 – Vietnamese Essence Reaching Global Horizons” is not only a digital platform serving a historic national event but also represents the vision, stature, and technological capabilities of Vietnamese enterprises in the new era.”

Among them, the thematic pavilion 'National Entrepreneurship' – gathering national brand enterprises and outstanding innovative businesses that represent the internal strength of Vietnam’s economy throughout its 80-year development journey – serves as the highlight of this digital space. With the mission of bringing technology to modern communication, Arobid has recreated this pavilion on a 3D digital platform through vivid, interactive, and synchronized simulations aligned with the physical exhibition.

The A80expo.Arobid.com platform enables millions of citizens, domestic enterprises, and international visitors to access, experience, and interact online with exhibition booths, products, and brand stories without limitations of space or time. Here, users can not only “stroll” through exhibition zones via digital devices but also easily search for content by theme, explore enterprises by industry, and directly interact with products through a smart navigation map. Every feature has been optimized to deliver an intuitive, dynamic, and inspiring journey.

Beyond digitalizing the exhibition, Arobid’s solution integrates multilingual support, enabling enterprises to showcase products, videos, 360-degree images, documents, and brochures in a vivid and comprehensive manner within the digital space. It also provides in-depth real-time analysis of user behavior to enhance audience insights, strengthen post-event communications, and expand connections beyond the exhibition. Moreover, the platform serves as a long-term digital archive, fostering connections between domestic and international communities through a flexible and modern online ecosystem.

Mr. Nguyen Hai Trieu, Co-founder and Chief Operating Officer of Arobid, shared: “The online exhibition is not only a technological solution but also a symbol of the digitalization aspiration driven by Vietnamese innovation. We aim to create a vibrant digital space where the past and future converge with every touch.”

The launch of the 3D online exhibition holds profound significance in the context of the nation’s 80-year milestone, allowing millions of Vietnamese and international friends not only to “visit” booths but also to “accompany” the brand stories, missions, and visions of pioneering enterprises. Each experience offers a glimpse into Vietnam’s journey of resilience and prosperity throughout eight decades of economic development.

Global brand promotion and online trade connectivity

With tailor-made booths designed in line with brand identities, integrated with videos, images, products, and interactive information, enterprises are empowered to strongly promote their image and brand to a wide audience of citizens, businesses, and international visitors. This affirms their role and contributions to nation-building over the past 80 years while reinforcing their pioneering position within Vietnam’s private sector – a vital pillar in the country’s new era of growth. At the same time, businesses can track interaction data to strengthen customer engagement and expand into new markets.

In particular, the A80 3D Online Exhibition platform integrates a B2B Matching and B2B Pitching system, enabling online connections between businesses and potential customers based on industries and areas of interest. An AI-powered chatbot serves as a 'virtual assistant,' automatically providing guidance and technical support for setting up and operating digital booths – from building 3D models, standardizing content, to training operational procedures and offering ongoing technical assistance throughout participation.

A key advantage of the platform is its ability to deliver in-depth real-time analytics of visitor behavior – from page views, interaction time, to content of interest – providing enterprises with valuable insights.

VietnamUSA.Arobid.com – A Digital B2B Platform for Vietnam’s Exports to the U.S