On October 30, 2025, within the framework of the Launch Ceremony of the Certiva Digital Copyright Protection & Innovation Publishing Platform, Arobid and Certiva officially signed a strategic cooperation agreement, marking the beginning of a new chapter in the digitalization of innovation and copyright protection in Vietnam. The event not only affirmed the shared vision of both organizations in safeguarding intellectual property but also opened new pathways for Vietnamese creators and enterprises to commercialize their works safely, transparently, and sustainably in the digital era.
A Pioneering Solution for Innovation Publishing in Vietnam
The Certiva platform was developed as a “Make in Vietnam” legal-tech solution, built by AI and Blockchain engineers from BH Media (a VCCA member), under the Vietnam Center for Digital Copyright Appraisal and Certification. Certiva acts as a complementary tool to traditional creative publishing methods such as copyright registration, notarization, or record of evidence, helping authors swiftly establish primary legal proof of identity and the time of creation of their works.
According to Mr. Bùi Nguyên Hùng, Chairman of VCCA, Certiva’s mission is to empower creators with instant self-protection capabilities while opening global commercialization opportunities for Vietnamese works. The platform directly contributes to the sustainable growth of the country’s creative and cultural industries. It also serves as the official communication and consultation channel of VCCA for creative development and copyright protection.
A Digital Ecosystem Empowering Global Enterprises
At the launch ceremony, Arobid and Certiva announced their strategic partnership to expand the application of copyright technology within the digital commerce environment. Under this agreement, Certiva ensures the authenticity and digital copyright certification of creative products, while Arobid leverages its technological strengths and B2B e-commerce ecosystem to promote Vietnamese creative products globally through exhibitions, trade promotion, and online business matching activities.
This partnership reflects Arobid’s vision of building a comprehensive digital commerce ecosystem — where creativity, copyright, and trade are seamlessly connected to generate long-term value for Vietnamese businesses. As a pioneer in modern e-commerce ecosystems, Arobid continues to empower enterprises through its digital platforms, helping them advance into the digital era. Notably, Arobid TradeXpo offers a cutting-edge virtual exhibition model that enables businesses to showcase products, connect with partners, and expand export opportunities online. Meanwhile, the Arobid B2B Marketplace serves as a global trade hub where businesses, suppliers, and buyers can connect, optimize supply chains, and expand collaboration networks.
Bridging Intellectual Value with Global Commerce
The Arobid–Certiva partnership was founded on a shared commitment to supporting the business community, creators, authors, and intellectual property owners in achieving sustainable growth in the digital economy. Both sides aim to promote creative investment, digital copyright protection, and comprehensive digital transformation for enterprises, contributing to building a green, innovative, and technology-driven business community — aligned with the Government’s orientation toward e-government and digital economy development.
The strategic signing ceremony between Arobid and Certiva stands as a significant milestone for both organizations and a strong statement that Vietnamese creativity must be protected, nurtured, and empowered through Vietnamese technology. This collaboration is expected to bring tangible benefits to the creative community while accelerating the digitalization and internationalization of Vietnam’s intellectual property products.
